The Experts Agree

Homes that have been professionally staged sell 50% faster and for 6-10% more money.  How can you afford NOT to use a professional home stager to stage your home BEFORE putting it on the market?

When staging your home for sale our #1 priority is to help you prepare your home to sell as quickly as possible and for top dollar.  Your home is probably your largest asset, and selling it can be one of the most important decisions in your life.  We can help ensure your home “outshines” the competition by utilizing powerful market strategies that have been used by builders on model homes for years.  We are HSR Certified and are experts at creating “emotional connection points” that excite potential buyers and motivate them to buy.   Whether you are selling your home yourself or working with a real estate agent, we can bring out your home’s full beauty and potential. 

STAGED HOME DO SELL FASTER AND FOR MORE MONEY.

What is Home Staging?

Professional staging is the “art” of preparing a home for resale and is the ultimate marketing tool for today’s home sellers and realtors. Home Staging is about creating illusions and can make your home look bigger, cleaner, and more inviting.  It involves creating “flow,” neutralizing and de-personalizing spaces, eliminating clutter, editing and arranging furniture and accessories, and providing great curb appeal.  Architectural strengths are highlighted and flaws are downplayed in order to appeal to the greatest pool of prospective buyers.     Staging your home may be as simple as rearranging what you already have, or as involved as bringing in new furniture, accessories and art.  Most home staging projects lie somewhere between these two extremes.  Home Staging is about marketing a home to sell.  At Chesapeake Home Designs, we combine the “business” of marketing with the “art” of design to make emotional connection points with potential buyers.  We have the experience, training and know-how needed to make your home stand out from the competition.  Regardless of price, size or location, all homes can benefit from professional home staging.

Why Stage Your Home?

Home Staging will showcase your home in its best possible light so that it sells at the highest possible price in the shortest amount of time

There are four factors that influence the selling price of your home and how quickly it will sell:

You cannot change your home’s location, nor can you change the current marketing conditions, but you CAN change the condition and presentation of your home.  Homebuyers may decide to “LOOK” at homes that have met certain logical criteria such as location, size and price, but end up “BUYING” homes based on emotions. 

When potential buyers arrive at your home their first impressions are all-important.  These impressions set the tone for the way they will view the rest of your house…if they decide to view it at all.  Within fifteen seconds potential buyers develop an attitude towards your home which they will be looking to reinforce throughout the rest of the home tour.  Great first impressions will make potential buyers want to move in, not move on. 

We will help you make the mental shift to thinking of your home as a “house,” a product to sell.

Most homeowners find it difficult to emotionally detach themselves from their home and its furnishings.  But the way you live in your HOME and the way you sell your HOUSE are two different things.   Potential buyers need to be able to see past the way that you live and imagine themselves living there.

Using detailed checklists, our Home Staging experts will objectively view your home using a “buyer’s eye.”   We will update, re-arrange, de-personalize and de-clutter to highlight and feature the beauty and architecture of your house so that it appeals to the greatest number of potential buyers.  We will apply proven design and marketing techniques to create feelings of warmth and livability and create emotional connection points with potential buyers.

Staged Homes Look Better in Advertising Photographs Over  85% of homebuyers shop online prior to home shopping in person.  We will transform your home, take photos to capture the results, and pass them along to you for use in your marketing campaign.  Remember, you only have one chance to make a great first impression! PICTURES ARE WORTH A THOUSAND WORDS!

Home Staging is an Investment, Not an Expense

Staging your home is the most cost effective marketing tool you can use to generate a quick, profitable sale!   Statistics show that staged homes sell faster and for more money.  And…the cost of staging your home is considerably less than your first price reduction!  After all, the longer your house stays on the market, the lower your selling price will be. 

It’s Never Too Late!

Although Home Staging is best done before a home on the market, it can also be a great marketing tool for those homes that aren’t selling.  Staging your home can be just the “facelift” it needs to attract new potential buyers and give real estate agents a reason to take a second look.  Realtors consider staged homes “ready to sell” and often choose to show them first.

Staging Services

We offer a variety of Home Staging services tailored to fit each seller’s budget, experience, and comfort level. 

Additional services are available, including cleaning and organizing services, based on your specific needs

• Home Sellers
• Realtors